We’ve all heard the popular adage, “Do as I say, not as I do”. And while I typically don’t agree with it, I now have to bite my tongue. As someone who advises clients every day of the importance behind building a brand and using pr and marketing as a vehicle, my own company somehow slipped through the cracks. When we opened Holler Ink, I thought we’d have a lot of free time…time we would use to create all of my marketing materials, social media platform and website. While we’ve had a landing page since opening in May of 2010, we are happily launching our full website today. Thanks to my peers, family and friends who helped me remember to do as I say.